Tokopedia Management Fees Officially Increase as of May 1

From May 1, 2024, Tokopedia will increase the service fee or management fee charged to partner merchants.After Tokopedia increases the service fee or e-commerce management fee for seller partners, MSME merchants need to recalculate their profit margins. Considering the fact that from May 1, 2024, e-commerce merchants will increase their service fee to 21 TP3T to 6.51 TP3T.In fact, the policy of increasing the service fee is the prerogative of every platform, however, MSMEs need to be more careful in recalculating their margins after this increase. BUMN Finance and MSME Development Specialist at the Ministry of State Owned Enterprises said that the market is diverse, so MSMEs can calculate whether the most orders are coming from sites such as Tokopedia.
However, he also said that not all e-commerce platforms will increase the overheads they charge their partner merchants. Apart from that, there are other platforms where the management costs may not be as high. Amidst the trend of increasing cost of marketplace services, he emphasized the presence of MSME MSME digital platform PaDi UMKM, which has been launched by the Ministry of BUMN and state-owned enterprises since 2020, and which offers services at a relatively low cost as compared to other large platforms.On April 22, Tokopedia announced that it would adjust its service fee from 21 TP3T to 6.51 TP3T for seller partners registered as Power Merchant and Power Merchant PRO, and the service fee will be calculated based on the product categories sold.Tokopedia has categorized its product groups into five categories, namely Category A (increased to 6.51 TP3T), Category B (5.51 TP3T), Category C (41 TP3T), Category D ( 3.1%) and Category E (2%). These five categories are subdivided into different types of merchandise groups such as electronics, fashion, mother and baby, beauty, health, body care, food and beverages, sports, and home.Tokopedia's move follows the previous strategy of Shopee and Lazada, which had previously increased their service fees since December 2023.The company has also increased its service fees for the first time in the past two years.